• Job Title: Senior Digital Copywriter
  • Reference: Senior Digital Copywriter
  • Town/City: Bucharest
  • Contract Type: Permanent

The Senior Digital Copywriter is responsible for carrying out the copywriting tasks assigned by the accounts within the projects managed by them, in team with Art Directors and designated web designers.

To do:
– Concept and content creation at top level – build effective and creative digital advertising campaigns for a varied portfolio of clients
– A clear understanding of campaign objectives and devising strategies to achieve them
– Collaborate with internal and external teams to generate ideas and develop original copy for all the necessary digital assets – websites, social media posts & ads, newsletters, press releases, video scripts etc.
– Offer convincing and inspiring live and written presentations for the creative proposals
– Proactively coming up with ideas for the agency’s current and prospect clients

Profile:
Has a significant experience in advertising and a strong knowledge of the digital trends and the main social media platforms, strives to generate both creative and effective campaigns, is a good communicator and team player, is willing to accept and offer constructive feedback, meets deadlines and stays within budget constraints, has excellent communication skills.

Attributions and responsibilities:
• Collaboration with the art director / designer as part of the creative team
• Establishing the relevant questions in the debriefing part
• Generating creative concepts and texts for deliverables established in the brief
• Presentation of ideas and creative executions to the internal team and to clients
• Implementing the feedback provided by accounts and clients
• Observance of the deadlines and restrictions mentioned in the briefs received

Types of projects that will be involved:
– Integrated online communication campaigns (creation, site development, development of creative materials – Facebook ads, Google, etc.)
– Promotional campaigns at national level (promotion website, ads and Facebook posts, Google etc)
– Campaigns (campaign website, Facebook ads and posts, Google etc)
– Social media strategies (communication direction, pillars, examples of posts and ads, special activations)
– Influencer marketing campaigns (creative concept, activation mechanism, collaborator proposals, texts for the materials included in the sent package)

If you are the right candidate for this position, then please apply here or send your updated CV directly to amalia@redbridgerecruitment.com.

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